Cath Bishop: Winning does not change who you are

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What is a price worth paying for a gold medal? That's a question that Cath Bishop seeks to answer in her work. Cath is a former World Champion British rower who won silver at the Olympics. She was also a diplomat and is now a leadership speaker, writer and consultant.

Her book 'The Long Win' challenged the narrative around 'winning at all costs'. After competing at three Olympics - a period of her life she found draining at times - Cath reflected and realised that the cultural obsession with winning came at a big cost - to competitors, supporters and society. She is now pushing for a change in attitude - from 'conquering' to 'collaboration'.

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